Article Archive for July 2009
Okay, here’s a new thing I’m trying out… answering reader questions… I hope I can help.
One reader writes…
Ian,
I am trying to get into the music business with the ultimate goal of owning my own independent record label. I have been asked by a friend of mine to run their street team. What type of advice would you give to someone taking over a street team? They have amassed a large following in the local area, …
Two approaches to promoting your band, both of which are not mutually exclusive. Meaning, you should try to do them both as best you can.
The first, Be Where Everyone Is… is all about knowing your target fans, and making sure that you are active in those places, both online and in the offline space. Being active where your potential fans already spend their time – the bars, websites, blogs, concerts, radio stations, specialty record shops, …
